We, as the Designer Interviews ("DI") had the distinct pleasure and opportunity to interview award-winning, most creative and innovative Ruya Akyol ("RA").
Rüya Akyol, completed her education at Istanbul Technical University, Politecnico di Milano and Domus Academy with honors in Industrial Design and Communication Design. She worked with Claudio Bellini in Milan and Philippe Starck in Paris as a designer and studio director for many years before she established her own practice. As a Milan based designer and consultant, she provides product, furniture, and spatial design, as well as brand identity and art direction services. The holistic design approach that she embraces, creates homogeneous and clear brand identities. The designer's style is a synthesis of contemporary Italian and minimalist Scandinavian.
Ruya Akyol Designs
We are pleased to share with you original and innovative design work by Ruya Akyol.
Ruya Akyol Design - Baia Sofa
Ruya Akyol Design - Desen Coffee Table
Ruya Akyol Design - Tux Chair
Ruya Akyol Design - Tiramisu Pouf
Designer Interview of Ruya Akyol:
DI: Could you please tell us more about your art and design background? What made you become an artist/designer? Have you always wanted to be a designer?
RA : My name is Ruya Akyol, and I’ve always had a deep connection to design since I was young. Growing up in Istanbul, I was surrounded by rich historical influences and diverse cultural narratives. This environment naturally fostered my passion for creating. I studied Industrial Design at Istanbul Technical University and Politecnico di Milano, followed by a Master’s in Product Design at Domus Academy in Milan. My design journey has always been rooted in balancing artistic expression with functionality, and I was drawn to furniture design because of its unique intersection between aesthetics, craft, and practicality. It’s a space where I can explore how objects shape our daily lives and reflect our identities.
DI: Can you tell us more about your company / design studio?
RA : Ruya Akyol Studio was founded to bring my vision of design to life, merging creativity with practical functionality. Based in Milan, the studio works on a wide range of projects, from furniture design to spatial design and art direction. We specialize in bespoke furniture. Our philosophy revolves around the idea of designing pieces that can adapt to modern living while maintaining timeless aesthetic value. The studio’s approach is both experimental and rooted in tradition.
DI: What is "design" for you?
RA : Design, to me, is a way of translating ideas into the tangible world. It is a problem-solving process that requires not just creativity but also an understanding of the needs and emotions of the people who will interact with the objects. Good design balances form and function, and it should be intuitive, empathetic, and reflective of the culture and context in which it exists. It’s about creating something that enhances daily life and connects people to their surroundings in meaningful ways.
DI: What kinds of works do you like designing most?
RA : I particularly enjoy designing furniture because it allows me to experiment with materials, proportions, and forms while serving a clear functional purpose. Furniture design is deeply personal and can tell a story, which is why it resonates with me. I love creating pieces that offer both beauty and utility, whether it’s a sofa that transforms a living room or a table that invites conversation.
DI: What is your most favorite design, could you please tell more about it?
RA : One of my favorite pieces is the Baia Sofa, which embodies my philosophy of merging comfort with functionality. It’s not just a seating piece. It adapts to various uses, from relaxation to work. The simplicity of its design, combined with its multifunctionality, makes it a personal favorite. It represents my desire to create furniture that aligns with how we live today.
DI: What was the first thing you designed for a company?
RA : The first project I designed for a company was Plu Umbrella Holder for Hiro. This product reflects my style by being the most minimal yet functional version of its kind and still having my design language. It was an exciting challenge to translate my vision into a commercial product, and it taught me a lot about the balance between creativity and market demands. The project was successful, and it helped me solidify my direction as a designer.
DI: What is your favorite material / platform / technology?
RA : I’m particularly passionate about textiles and natural materials like wood and stone. I love the authenticity of these materials each one tells a unique story. For textiles, I enjoy using handwoven fabrics, as they bring texture and warmth to my designs.
DI: When do you feel the most creative?
RA : I feel most creative in the early stages of a project, when ideas are still raw and unformed. I find inspiration in everything around me. From a walk in nature to a visit to a museum or just browsing through books on design and architecture. The act of sketching and brainstorming freely without constraints is when my creativity flows most freely.
DI: Which aspects of a design do you focus more during designing?
RA : I tend to focus on both the functionality and the emotional resonance of a design. It’s important for me that each piece serves a clear purpose but also communicates a certain feeling or mood. I pay a lot of attention to proportions, the way materials interact with each other, and how the design will be experienced in the context of a person’s daily life.
DI: What kind of emotions do you feel when you design?
RA : When I design, I feel a mix of excitement and curiosity. Each project is a journey, and the process of solving problems and discovering new ideas keeps me engaged. It’s also a very meditative process for me and it’s about the focus and patience needed to bring something from concept to reality.
DI: What kind of emotions do you feel when your designs are realized?
RA : When my designs are realized, I feel a sense of fulfillment and pride. It’s incredibly rewarding to see something you’ve envisioned come to life in a physical form. There’s also a sense of relief and excitement, knowing that people will interact with and appreciate your work in their daily lives.
DI: What makes a design successful?
RA : A successful design is one that fulfills its purpose while evoking an emotional connection with its user. It should be aesthetically pleasing but also practical and durable. The best designs are those that make an impact, whether through innovative functionality, emotional resonance, or by enhancing the environment in which they exist.
DI: When judging a design as good or bad, which aspects do you consider first?
RA : I first consider how well the design solves the problem it was created for. If it’s a functional piece, does it serve its purpose efficiently? After that, I evaluate the aesthetic quality. How the design feels, its proportions, material choices, and its ability to create an emotional response in the user.
DI: From your point of view, what are the responsibilities of a designer for society and environment?
RA : Designers have a responsibility to consider the long-term impact of their work on both society and the environment. This includes choosing sustainable materials, reducing waste, and considering the social and cultural implications of design. We have the power to shape environments in ways that positively impact people’s well-being and the planet.
DI: How do you think the "design field" is evolving? What is the future of design?
RA : The design field is evolving to become more holistic and interdisciplinary. Designers are no longer just creating products; they’re creating experiences, environments, and solutions that consider sustainability, social responsibility, and technological advancements. The future of design lies in this intersection of innovation and empathy, where design responds to the needs of both people and the planet.
DI: When was your last exhibition and where was it? And when do you want to hold your next exhibition?
RA : My last exhibition was at Salone Satellite during Milan Design Week 2025, where I presented my latest collection. It was an important moment for my studio, as it showcased my personal vision of living. I plan to continue showcasing my work at major design events, with a particular focus on creating more intimate exhibitions that allow for direct interaction with my designs and their stories.
DI: Where does the design inspiration for your works come from? How do you feed your creativity? What are your sources of inspirations?
RA : My inspiration comes from a wide range of sources, but I often draw from my Turkish heritage, blending traditional craftsmanship and cultural symbols with modern design principles. I look at everything from the vibrant colors and patterns found in Turkish textiles to the ancient techniques of Ottoman architecture. Additionally, my travels around the world, and the ever-changing trends in contemporary design, serve as constant sources of inspiration. Creativity, for me, is fed by keeping a curious mind and immersing myself in different environments—whether that’s exploring nature, engaging in conversations with artisans, or simply observing everyday life.
DI: How would you describe your design style? What made you explore more this style and what are the main characteristics of your style? What's your approach to design?
RA : My design style is a blend of modern minimalism with rich cultural references. I explore simplicity, but with a deep connection to craftsmanship and materiality. The main characteristics of my style are clean lines, thoughtful proportions, and the use of authentic materials. I’m passionate about creating pieces that evoke emotions and provide users with a sense of connection and comfort. My approach to design is intuitive and empathetic, always considering the function of an object while keeping it visually engaging and relatable to the user’s daily life. I often start with a conceptual idea, but the piece evolves as I engage with the materials and craftspeople.
DI: Where do you live? Do you feel the cultural heritage of your country affects your designs? What are the pros and cons during designing as a result of living in your country?
RA : I live between Milan and Istanbul, and I find that both cities contribute to my work in unique ways. Istanbul, with its blend of Mediterranean, Middle Eastern, and Asian influences, gives me access to a rich cultural heritage and a deep sense of history. The colorful patterns, textures, and craftsmanship from Turkish traditions often influence my designs, adding a unique, personal touch. However, the fast-paced nature of Istanbul can sometimes be overwhelming, while Milan provides a more calm, focused environment for design exploration and execution. Both places provide essential perspectives on craftsmanship, modernity, and culture.
DI: How do you work with companies?
RA : I work both as Art Director and Product Designer and in both of the scenarios I stay in very close contact with them.
DI: What are your suggestions to companies for working with a designer? How can companies select a good designer?
RA : When working with a designer, it’s important for companies to clearly communicate their vision, but also to trust the designer’s expertise. A good designer understands both the creative and the practical aspects of product development, and they should be selected based on their ability to blend innovation with functionality. Companies should look for designers whose style resonates with their values, but who are also adaptable and open to collaboration. Successful partnerships are built on mutual respect and shared goals.
DI: Can you talk a little about your design process?
RA : My design process begins with research—understanding the context, the material, and the user’s needs. From there, I sketch, experiment with concepts, and engage with artisans to understand how materials can be shaped and worked. I also incorporate digital tools, like 3D modeling software, but the physical interaction with materials remains essential. The process is iterative, with constant adjustments based on feedback from both collaborators and my own exploration. For me, design is a journey of discovery, and every step informs the next.
DI: What are 5 of your favorite design items at home?
RA : Baia Sofa - It’s the perfect mix of comfort and function. It adapts to modern life with its flexibility. Vintage Turkish Rug - A traditional piece that adds warmth and color to my space. Signe Armchair - The craftsmanship and the story behind it make it one of my favorites. Handcrafted Wooden Coffee Table - The texture and warmth of the wood create a strong, natural presence in the room. Sedi Pouf - I love the handwoven textile, which brings a touch of artisanal craft to my home.
DI: Can you describe a day in your life?
RA : A typical day starts early with a cup of coffee and a review of emails and the studio’s schedule. I spend a few hours working on designs—sketching, researching materials, and meeting with my team. Afternoons often involve visits to local workshops or meetings with collaborators, where we discuss production techniques and materials. In the evenings, I unwind by exploring design magazines or taking a walk for inspiration. My days are filled with a mix of creativity, collaboration, and reflection.
DI: Could you please share some pearls of wisdom for young designers? What are your suggestions to young, up and coming designers?
RA : My advice for young designers is to stay true to your vision but be open to learning from others. It’s important to build a strong foundation by studying both design history and contemporary trends. Never stop experimenting, and always stay curious. Surround yourself with people who challenge and inspire you, and remember that success takes time—it’s a process of continuous growth. Above all, be patient with yourself and embrace failure as part of the learning process.
DI: From your perspective, what would you say are some positives and negatives of being a designer?
RA : One of the positives is the freedom to express ideas through objects and create something that can impact people’s lives. Being able to work with talented collaborators and learning from others is incredibly rewarding. However, the challenges can be significant—the design process is often long and requires a lot of persistence. There’s also the pressure of meeting deadlines, staying true to your artistic vision while being commercially viable, and the responsibility of creating sustainable, meaningful work.
DI: What is your "golden rule" in design?
RA : My golden rule in design is to always stay true to the purpose of the object. Every design must serve a function first, but it should also tell a story and resonate emotionally with the user. It should not just be a beautiful object, but one that enriches the user’s experience.
DI: What skills are most important for a designer?
RA : Creativity is essential, but so is the ability to solve problems practically. A designer must also have a deep understanding of materials, production processes, and how to balance form with function. Additionally, communication skills are crucial when working with teams and clients to translate ideas into a finished product.
DI: Which tools do you use during design? What is inside your toolbox? Such as software, application, hardware, books, sources of inspiration etc.?
RA : I use a variety of tools—both traditional and digital. For sketching, I often start with pencil and paper, as it allows for a more fluid expression of ideas. For 3D modeling, I rely on software like Rhino. I also use Adobe creative tools for editing and presentations.
DI: Designing can sometimes be a really time consuming task, how do you manage your time?
RA : I manage my time by breaking the design process down into manageable steps and setting clear priorities. I always allow time for experimentation and refinement, but I also ensure that I stay focused on key milestones. Delegation is important as well, as I rely on my team to handle specific aspects of production, freeing me up to focus on the creative vision.
DI: How long does it take to design an object from beginning to end?
RA : The timeline for designing an object can vary depending on the complexity and the inspiration of the project. For something like a sofa or a coffee table, it can take anywhere from from a month to 3 months for the concept and minimum on year for prototype and production. This includes the time spent on research, prototyping, and fine-tuning the final design.
DI: What is the most frequently asked question to you, as a designer?
RA : The most frequently asked question I get is, “Where do you get your inspiration from?” People are always curious about the sources and experiences that drive my designs.
DI: What was your most important job experience?
RA : One of my most important experiences was working closely with Philippe Starck. It taught me the value of a clear, singular vision and how storytelling can elevate design. It was formative in shaping my approach to design and business.
DI: Who are some of your clients?
RA : I’ve had the privilege of working with a range of clients, including brands such as Hiro, Fromm., Lazzoni, and Ersa. I’ve also collaborated with smaller boutique brands and artisans, each project helping me expand my creative boundaries.
DI: What type of design work do you enjoy the most and why?
RA : I enjoy furniture design the most because it allows me to work with a combination of aesthetics, functionality, and craftsmanship. Creating pieces that people interact with daily is both rewarding and challenging.
DI: What are your future plans? What is next for you?
RA : I’m excited to continue exploring new ways of combining traditional craftsmanship with modern design techniques. I plan to expand my collection, collaborate with new brands, and continue pushing the boundaries of sustainability in design.
DI: Do you work as a team, or do you develop your designs yourself?
RA : I work with a team of talented designers, artisans, and engineers. While I lead the creative direction, I deeply value the collaborative nature of the studio. Each team member brings a unique perspective and than with my vision we create the final product.
DI: Do you have any works-in-progress being designed that you would like to talk about?
RA : I’m currently working on a few new pieces for the upcoming Milan Design Week. These pieces further explore the theme of modularity and adaptability, with a focus on creating furniture that can easily transition between different spaces and functions.
DI: How can people contact you?
RA : People can contact me via my studio’s website.
DI: Any other things you would like to cover that have not been covered in these questions?
RA : I’d like to emphasize the importance of sustainability in my design philosophy. As designers, we have the responsibility to make choices that not only meet our aesthetic goals but also contribute positively to the environment. This is something I strive to incorporate into every project, big or small.